Case Study: Intel Uses Partnerships For Green StrategyThis is the fourth document in the "Green Marketing" series. July 31, 2008 Intel actively participates in efforts to improve the sustainability of all aspects of the product life cycle and value chain, from the materials it sources to the end-of-life reuse and recycling efforts. To push these efforts forward, Intel uses the support of industry partners, community groups, employees, and government agencies. As a result, Intel creates a more sustainable product life cycle, while helping its end customers see the benefits of greater energy efficiency — positioning Intel in first place on the 2007 "100 Best Corporate Citizens" list published by CRO Magazine. |