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Senior Analyst

Forrester Research [— url —]
October 2005 to August 2008

Responsible for conducting research focused on emerging interactive channels for marketing and customer engagement as a senior analyst. Help marketers navigate these new communication channels. Teach workshops on emerging interactive channels and Social Computing. Conduct research on customer engagement, resulting in a Forrester conference based on my report and delivered the opening keynote on the subject. Write reports, take briefings from companies making new products and service announcements, speak with the press about activities within the industry, speak at industry events and conferences, and perform consulting projects for Forrester clients.